Brand-Inspired Font Pairings

Google Fonts approximations · March 2026

Revised pairings

Airbnb
Belong anywhere.
Find unique places to stay with local hosts in 190 countries.
Nunito Sans 700 / Nunito Sans 400
approx: Cereal — rounded geometric, warm monofamily
Uber Revised
Go anywhere.
Request a ride in seconds. Get where you're going.
Oswald 700 / DM Sans 400
was: DM Sans 800 — too soft. Oswald captures Uber Move's blunt compression
Medium
Human stories & ideas.
A place to read, write, and deepen your understanding.
Playfair Display 700 / DM Sans 400
approx: GT Super — high-contrast display serif, clean body
Spotify Revised
Music for everyone.
Millions of songs. No credit card required.
Raleway 800 / Raleway 200
was: Lexend — readability font, wrong energy. Raleway gives true weight drama
NY Times Revised
Investigators Focus on Overlapping Failures in Crash.
There were at least two air traffic controllers on duty at the time.
Libre Baskerville 700 / Lora 400 italic
was: Source Serif 4 body — NYT stays serif throughout; Lora has the right editorial warmth
Mailchimp Revised
Marketing that delivers.
For 24 years, helping businesses get more opens, clicks, and sales.
Bitter 800 / Nunito 400
was: Plus Jakarta Sans body — too sleek. Nunito has the same rounded warmth as the brand
Kinfolk Revised
The Clean Issue
The art of bathing with Leonard Koren. Arts & Culture, Issue 59.
Cormorant Garamond 300 tracked / EB Garamond 400 italic
was: Lexend — completely wrong register. Cormorant + wide tracking captures the fashion-editorial signature
Nike Revised
Just Do It.
Nike Air Max 95 × Lego Collection
Bebas Neue / Barlow 700 all-caps
was: Barlow Condensed heading — Bebas is the closest GF match to Futura Condensed Bold's extreme compression
Squarespace Revised body
Everything you need on one platform.
Power your day-to-day with all the tools you need, seamlessly integrated.
Cormorant Garamond 200 / DM Sans 400
was: Plus Jakarta Sans body — DM Sans is cleaner and lets the ultra-thin serif breathe
Starbucks Existing
Free coffee is just the beginning.
Join now to start enjoying exclusive benefits and unlocking more of what you love.
Lora 600 / Work Sans 400
approx: Sodo Sans + Lander — warm serif heading, clean humanist body
Notion Existing
The next gen of notes & docs.
Simple. Powerful. Beautiful. Communicate more efficiently with flexible building blocks.
Work Sans 700 / Work Sans 300
approx: Inter — but Work Sans has the slight warmth and weight range Notion's UI actually shows

Suggested additions

Stripe New
Financial infrastructure for the internet.
Millions of businesses use Stripe to accept payments and manage revenue online.
Work Sans 600 / Work Sans 300
approx: Sohne — clean wide grotesque, weight-driven mono-family, slightly warmer than Inter
The Atlantic New
Why the future belongs to the curious.
Ideas, politics, culture — and the people who shape them. Since 1857.
Lora 600 / Source Sans 3 400
editorial serif → humanist sans body — different register than NYT (newspaper) or Medium (display drama)