Registry gap: Best Military Discounts by Category

29 Aug 2026 · 184 stores in the source list · 166 brands in registry/brands.yaml

55Already in registry
4Partial match
125Not yet in registry

Matching ran on normalized names and ids, then every near-match was checked by hand against the registry entry's domain. Two automated matches were wrong and are corrected below. The registry holds 166 brands; 107 of them do not appear in this source list at all, so the two sets overlap by about a third.

Automotive — 23 missing of 29

have: Ford · GEICO · General Motors · Hyundai · Penske · Toyota

Fourteen of these are automakers. The registry currently carries four (Ford, GM, Hyundai, Toyota) plus CarMax and Discount Tire. Manufacturer offers are a single coherent sweep: nearly all are a $500 rebate gated on discharge recency, and the eligibility windows differ per brand (12 months, 24 months, 2 years), which is exactly the kind of term Tier-2 extraction has to read off the page rather than assume.

Clothing, shoes, accessories — 32 missing of 50

have: adidas · American Eagle · ASICS · Carhartt · Columbia · Dickies · Eddie Bauer · Levi's · Lululemon · Merrell · New Balance · Nike · Oakley · Ray-Ban · Reebok · The North Face · Under Armour · Wrangler

The registry's strongest category is also where the list's tail sits. Gap Inc. contributes four separate storefronts (Gap, Old Navy, Banana Republic, Athleta is absent from the list) that each publish their own in-store-only term.

Dining and entertainment — 18 missing of 19

have: AMC Theatres

There is no dining category. registry/categories.yaml has 24 ids and none of them holds a restaurant. Adding this block means adding a category first. Six of the eighteen also carry "Varies by location" as their eligibility, which is a franchise problem the schema has no field for: the route is real but has no single amount or verification method.

Electronics — 4 missing of 14

have: Apple · AT&T · Dell · HP · Lenovo · Microsoft · Samsung · T-Mobile · Verizon (covers both Fios and Wireless rows)

The best-covered block in the list. Verizon Fios and Verizon Wireless appear as two rows against one registry brand, which is a routes question rather than a brands question.

Health and personal care — 13 missing of 14

have: Peloton

Four are eyewear retailers (LensCrafters, Glasses.com, ContactsDirect, Zenni) and three of those are Luxottica properties, alongside Ray-Ban and Sunglass Hut. There is no eyewear category; accessories would have to absorb them. Three are gym memberships, which fitness and memberships both partly fit.

Travel — 20 missing of 36

have: American Airlines · Amtrak · Carnival Cruise Line · Choice Hotels · Delta Air Lines · Great Wolf Lodge · Hertz · Hilton · JetBlue · Royal Caribbean International · Southwest Airlines · United Airlines

Seven of the twenty are car rental, and six of those seven are gated on a paid Veterans Advantage membership rather than on ID.me or SheerID. Whether Basefox publishes a route that costs money to use is an editorial call the schema should record, not a scraping problem. The National Park Service rows are two distinct offers (free annual pass for active duty, free lifetime pass for veterans) under one brand.

Miscellaneous — 15 missing of 22

have: 1-800-Flowers.com · Bass Pro Shops · Costco · The Home Depot · Lowe's · PODS · Sam's Club · YETI

Cabela's is missing as its own entry even though Bass Pro Shops, its parent, is present; the list gives them identical 5% terms, so one brand entry with two storefronts may be the better shape.

Four partial matches

These matched a registry brand by name but not by the thing being discounted. Each needs a decision before it counts as covered.

List rowRegistry entryThe mismatch
Budget — 25% off car rentals budget-truck-rental
budgettruck.com
Car rental and truck rental are separate businesses on separate domains (budget.com). The registry has only the moving side.
Legoland — California, Florida, New York legoland-new-york-resort Two of the three parks named in the offer have no registry entry.
Universal Studios — Orlando and Hollywood universal-orlando-resort Hollywood carries its own eligibility (disabled veterans, spouses, dependents) that Orlando does not.
Walt Disney World and Disneyland walt-disney-world-resort Disneyland is absent. disney in the registry is Disney+, a streaming brand.

Two flags found while matching

Delta Air Lines is in the registry twice

delta (added 2026-06-10) and delta-air-lines (added 2026-08-28) carry the same name, the same domain: delta.com, different accents, different logo assets, and two different discountURL values that both resolve to Delta's military page. Both will publish as separate cards.

The 28 Aug batch that added delta-air-lines also added ashley, penske-truck-rental, budget-truck-rental and the resort entries, so it is worth checking whether that batch deduplicated against the existing spine at all.

Ashley Stewart is not the registry's Ashley

Name matching pairs the list's Ashley Stewart (plus-size apparel, ID.me, 10% off) with registry ashley, which is ashleyfurniture.com in the home category. Different companies. Ashley Stewart is counted as missing above.

What the numbers do not say

Generated 29 Aug 2026 · source: registry/brands.yaml at f492273 · matching verified by hand for all near-misses